Sequencer

Set up a tracking domain

Use a hostname on your own domain, such as links.yourcompany.com, for campaign click tracking. How to add it, the CNAME record, the verification statuses, and how to assign it to a mailbox.

What a tracking domain is

When click tracking is on, EmailPal rewrites the links in your campaign emails so it can count clicks. Without a tracking domain those links use a shared EmailPal host. A tracking domain is a hostname on your own domain, like links.yourcompany.com, that the rewritten links use instead. They then look like yours, which protects delivery.

Click tracking only. EmailPal does not track opens. Campaign analytics and click tracking.

Add one

  1. Open the Engage workspace settings and find Tracking domains.
  2. Type a Hostname, such as links.yourcompany.com, and choose Add domain.
  3. Add the record shown under the hostname at your DNS provider. It is a CNAME. The Name is your hostname and the Value is the target EmailPal gives you.
  4. Choose Check now under the hostname. EmailPal looks the record up and confirms the hostname answers over https. DNS can take up to a day to spread, so if it is not found yet, check again later.

You can add up to 5 tracking domains.

StatusMeaning
Waiting for DNSThe record has not been found yet.
VerifiedDNS is set up. Tracked links can use this domain.
Not verifiedThe check failed. Look at the record.

Until a domain shows Verified, link tracking keeps using the shared EmailPal host, so a half-finished setup never produces broken links.

Choose it on each mailbox

A tracking domain does nothing until a mailbox uses it. Open the mailbox's sending settings, next to Reply-to address and Minimum wait between sends, and choose it under Tracking domain. Links in mail sent from that mailbox then use that domain.

Remove one

Choose the bin icon next to the hostname.

FAQs

Do I need a tracking domain?

No. Without one, link tracking uses a shared EmailPal host. A tracking domain on your own domain is better for delivery. You can also turn Track link clicks off in a campaign.

My tracking domain says Waiting for DNS

Check the CNAME at your DNS provider: the name is the full hostname you added, and the value is the target shown. If your provider has a proxy (an orange cloud), turn it off for this record. Allow up to a day, then choose Check now again.

Can I have more than one?

Yes, up to 5. Each mailbox picks the one it uses.

Need More Help?

Campaign analytics and click tracking, Domain reputation.